Realtors: Are You Building Your Brand?

Being a successful real estate agent is about more than just selling property. Your name, your brand, is everything.

At Southern Real Estate Sales, we know our success is directly tied to how well our agents are doing. So, we want to make sure we are providing you with the ultimate tools and the team to help back you up and build equity in your brand.

Does your current brokerage?

Building a brand is about more than just getting your name out there. Sure, that’s a pretty vital part, but there is so much more. We have a top-notch marketing and advertising team who works to drive the Southern brand, and our agents, in the Northwest Florida and Coastal Alabama markets. Enhanced social media presence, professional listing presentations and customizable agent websites are a few of the services we provide to help ensure your success.

Customized Agent Website

When you join Southern, you will have the option of purchasing a customizable agent website. These websites have been designed and optimized by our marketing and advertising team to ensure they convey the brand, product and value of agents. They will do the same for you! And, at a fraction of the cost of what a website normally cost.

Professional Listing Presentations

As an agent with Southern, you will have access to professionally designed listing presentations, sure to set you apart from the other agents vying for listings in your target markets. These presentations can be personalized, including the addition of an introduction letter and even testimonials from past clients.

Social Media Presence

Social media is a powerful tool in today’s market. Southern Real Estate Sales has thousands of followers on Facebook, while the Southern brand is also represented on Instagram, Twitter, Pinterest, YouTube and Google+. Have your listing featured, enjoy exposure via cross promotion with the other Southern brands and benefit from targeted buyer and seller ads.

Are you ready to begin your career as a Pensacola Beach or Perdido Key real estate agent with Southern? Call 850-492-1148 and we will happily discuss these details and more!

Realtors: Are you where you need to be online?

Southern Real Estate Sales - Brokers in Pensacola BeachThe internet has changed the way people research purchases both large and small. We all go online to shop whether its for a t-shirt or a car. But you already know this. Just like you know that real estate industry isn’t immune to these changes. That’s why we make such a BIG deal about our lead generation software and exclusive listing enhancements.

At Southern, we make it a goal to meet home buyers where they already are. Does your current brokerage?

Here are a few additional things the we can do to help maximize your online presence:

Multiple Branded Websites

When you join Southern, you gain access to TWO full-featured websites with MLS integration, IDX home searches and CRM capabilities. Both pointesouth.com and ForSaleontheGulfCoast.com experience high traffic and page views. To further increase our presence and guarantee you leads, we utilize extensive SEM tactics including pay-per-click and search-engine optimization.

Enhanced Listings on Top Sites

Currently, Southern Real Estate Sales offers agents a chance to increase their exposure on Realtor.com. With this, you can build a pipeline of high-quality, actionable leads. In addition to this, and exclusive to Southern, we’ll provide you with a number of leads from the Zillow network. Why? Because with our targeted advertising methods, there’s too many for just one agent to work.

Extra Exposure on Social Media

We’re social people. And no, we aren’t just talking about parties (although we’ve been known to host a few of those, too). We like to highlight our agents on our social media outlets – Facebook, Twitter, Pinterest, Google +, Instagram – you get the idea. Not only do we provide custom content here so that you don’t have to, but we create targeted ads that have been known to generate leads, make owners happy and give our agents to the boost they deserve.

Reporting Metrics to Prove it All

We know what you’re thinking, “so what?” We get it. The proof is in the pudding. That’s why we pay for reporting metrics so that you can see things like the number of leads generated or the performance of a home that just won’t sell. The even better news? You can download these metrics at any point in time.

Ready to learn more about what we can do for your Pensacola Beach real estate career? Give us a call at 850-492-1148 and we’ll be happy to discuss the details.