The Pointe South “Why” for our Team

The Pointe South “Why” – why do we do what we do and it starts with our Broker, Susan Carleton.

What purpose do you fulfill by doing what you do?  What is the reason for which you do things?

To make the MOST out of everything you do, you need to know exactly why you do the things you get engaged with.

Real Estate sales transactions are intricate, have difficulties, challenges, include many vendors and a host of people working on ONE transaction and if you are an active sales agent or Broker, you are juggling multiple tasks in unison at once.

This is exactly the reason you need a WHY? There are lots of real estate agents in the field and people often ask if you really need a real estate agent or Realtor to assist? The answer is absolutely YES!

You wouldn’t allow just anyone but the BEST when you need medical attention or needs – the same is true when working with a professional with experience in real estate and knowing their “why”.  There is a statement that is used in life, that you are “a Jack of all trades; master of none”. You will have less than an extraordinary experience by working with an agent that lives that way.  Southern Real Estate Sales, Broker, Susan Carleton and her sales team of agents are Masters of One Field, Real Estate in Florida and Coastal Alabama.

Life is too short to have mishaps in a field where your purchasing or selling one of the largest financial investments of your lifetime and it is personal.  -SRES Client, shared her personal experience. *****5 STARS  “I’m generally not one to rave, but Susan and her team deserve a RAVE REVIEW! Saying you will go “above and beyond” and doing it are two different things.  Susan worked above and beyond in every aspect of listing and quickly selling our primary home, which we had spent several years and therefore had quite an emotional attachment.  The house was one of the nicest/largest homes and hence well above market of others in the area.  Susan was honest and direct while still being supportive and encouraging.  I truly feel that we could not have achieved the result we did with another realtor and team….

A full price offer which closed within 3 weeks of the offer is exceptional and I heartily recommend Susan and her team at Southern Real Estate Sales”.

Southern’s selling strategy is imperative, focused on target marketing, utilizing extensive search engine techniques and requires a team who is focused on all the details.  Executing our “WHY” daily to have results, recommendations and referrals from our customers is our “WHY”!

At the end of the day, developing a successful real estate business that starts with our leadership from Southern’s Broker, Susan Carleton, takes effort and time.  SRES strategies are worth all our efforts.  Success does not come from random acts of work without planning; instead it comes from developing and following a plan and always helping people first!  #SouthernSells #sweetSouthernMoments #GoSouthern  Work with the Best – Work with Southern.

email: [email protected]    call 850.492.1148

Discover Pensacola with Pointe South Real Estate Sales

DISCOVER PENSACOLA with SOUTHERN REAL ESTATE SALES

Under the direction of Broker/Owner, Susan Carleton, Southern Real Estate Sales has been selling real estate along the Gulf Coast for more than 20 years. Susan continues to lead by example with sales over $22 M SOLD last year http://www.susancarleton.com and sharing her experience and expertise with her team.

Southern has grown into an industry leader, offering a variety of properties to satisfy every taste, budget and dream of playing, staying and living along the Gulf Coast. Southern Vacation Rentals offers more than 250 short term rentals from Navarre Beach, Florida to the Eastern Shore of the Mobile Bay area while Southern Residential Leasing  maintains more than 650 long term rentals in Pensacola, Navarre, Gulf Breeze, Perdido Key, Orange Beach, Gulf Shores, and Fairhope. With continual growth along the coast from Florida to Alabama, being licensed in both states is standard for her team. “We want to provide the very best service to our clients and showing and sharing with them the possibilities in Alabama is an absolute must!” said Susan. “Our team is committed to helping find the perfect piece of coastal living in a condo, investment or family home.” Southern does this by being “IN” the business and team effort from Broker to Agent, Client to Lender as well as additional vendors is imperative. The success of the team requires cooperation, listening to all parties, understanding the needs, wants and desires, managing all the parts and scheduling the appropriate appointments in a timely fashion. This synergy and an “ALL IN” mindset is paramount on the Southern Real Estate Sales Team. Southern Core Vales:

B e Positive
E xcellence
A daptive and Innovative
C ollaboration and Team Work
H onesty and Integrity

Southern roots infused with our southern hospitality grows outstanding service. Being a native of Pensacola as Susan is or a relocator that now calls Pensacola home, the team calls it paradise! The Southern Team are experts in the real estate field, experts in the area, the market, the developments, events and activities and associations. This confidence is evident when you speak to any of the Southern agents. They want you to enjoy the process of buying or selling real estate and want you to have a sweet Southern experience just as these clients have shared.

Customer “A” Sold a Single Family home in 2018 in Pensacola, FL. said, It was an Absolute pleasure to work with the team. Great contact throughout process. I lived in a different state as my house being sold, and not once did I worry about anything. Would absolutely recommend again and again!!”

Customer “B” Bought a Condo home in 2018 in Pensacola, FL. said,  “There were numerous hurdles to overcome and Susan stayed on top of everything. We needed to extend the closing on two separate occasions and Susan stayed on top of everything keeping us fully informed. The team was responsive to every call and email, communication was simply superb! I cannot thank enough as she helped us get into the retirement home of our dreams.”

Customer “C” Bought a Condo home in 2018 in Orange Beach, AL. said, “True professional throughout the purchasing process. We have multiple transactions through Southern and always have 5 star customer service.”

Working with EXPERTS is important!  TRUSTING your EXPERT with one of your biggest financial investments is even more important!

When you are interested in buying, selling or investing, Susan and the Southern Real Estate Sales Team is ready to assist. Learn more today at Meet the Team.

Pensacola Beach hosts record crowd for the U.S. Navy Blue Angels Air Show

The U.S. Navy Blue Angels drew a record crowd to the sugar-white sand and turquoise water of the Gulf Coast earlier in July. The “Blues” annual Homecoming Air Show in Pensacola Beach which has a reputation as a tourist destination is rivaled only by its military heritage. The Blue Angels are hometown heroes to the locals and this amazing elite, high-flying team with their aerial maneuvers and laser point precision is a spectacular show for all ages. Naval Air Station Pensacola is located just west of the city’s downtown and has trained generations of airmen and the home base for the Blue Angels. Pensacola is a city with such deep military roots, few things arouse more pride than the sight of the Blues soaring high above the Gulf Coast.

With record crowds, Southern Rentals and Real Estate has the most productive agents and team to host guests to the area. With multiple offices from Orange Beach, Alabama to Perdido Key, Florida and the Blue Angels back yard of Pensacola Beach, Florida; Southern Rentals and Real Estate is a leading full-service Real Estate Brokerage, Residential Leasing and Vacation Rentals and management Company. Stay with us in a beautiful home, cottage, condo or a resort; we have something for every taste and budget. Whether you are looking to stay for the next Naval Air Show, a weekend retreat, or to make the move of a lifetime, Southern Real Estate Sales is the brokerage for you. Contact Susan Carleton, Broker/Owner today for more information about available properties, the areas we represent and how we can help you find your perfect place at the beach! 850.492.1148

Protecting your Biggest Investment on the Gulf Coast… Family and your home

Hurricane Season officially started June 1st in NW Florida and we need  to be prepared on the Gulf Coast. In protecting our biggest and most important investments, we need to have a plan.  Two keys to weather safely are to prepare for the risks and to act on those preparations when alerted by emergency officials.  These are essential pieces to protecting our families and our homes and communities.  Our gorgeous sugar sand beaches can feel some occasional weather.  Hard to believe, I know!  But, when and if it happens, we want our guests and families to be ready.  We have to gather important information.  Especially, Beachfront communities in Destin, Pensacola Beach, Perdido Key, Orange Beach, and Gulf Shores.  We have to know the evacuation plan.  Firstly, know if you live in an evacuation area.  Assess your risks and know your home’s vulnerability to storm surge, flooding and wind.  Next, plan and take action.  Everyone needs to be prepared for the unexpected.  Your friends and family may not be together when disaster strikes.  How will you find each other? Will you know if your children or parents are safe?  Texting is a good tool to use as the phone lines might be saturated.  Furthermore, have a supply kit.  Put together a basic disaster supply kit and consider storage locations for different situations.  Help community members do the same.  That is what we do on the Susan Carleton Real Estate Team.  We prompt one another to do good and take care of one another in all areas of life.  Develop and document plans.  Protect yourself and family with a Family Emergency Plan.  Be sure to plan for locations away from home and business.  Business owner, Susan Carleton, survived  the massive hurricane 10 years ago and recalls the importance of the plan.  In all life scenarios, the plan is a guide. We hope we don’t have to use, but if you do, you find yourself responding and acting and taking care of one another.

When waiting out a storm, be careful.  The danger may not be over yet.  Be alert.  Wait until the area is declared safe before returning home.  Remember that recovering from a disaster is usually a gradual process.  The City of Pensacola has incredible resources for our visitors and residence from Alerts to traffic advisories to American Red Cross and additional preparedness.  Be safe!  Enjoy the City of Pensacola and surrounding areas.  We love that you are here and hope you have a sweet Southern Experience. Beachfront Land For Sale in Perdido Key - Susan Carleton

http://www.cityofpensacola.com

http://www.BeReadyEscambia.com

Susan Carleton Team: Now Offering 3D Model Tours!

MarseillesSouthern Real Estate Sales Owner/Broker, Susan Carleton, is pleased to announce she and her team can now can produce 3D model tours of their listings. The 3D Showcase, shot by our Transaction Coordinator, Amy Lamar, will engage prospective buyers with a rapid and innovative model tour of Susan’s homes and condos for sale in Perdido Key, Pensacola Beach, Orange Beach and Gulf Shores.

“In an ever-changing, technological world, we’re always ready to try something new,” said Susan. “We are extremely excited to offer this as a resource to our clients.”

Demonstrated in one of Susan’s newest listings at Marseilles, you can see that this is one of the most realistic and immersive ways for a potential buyer to experience a property online. Don’t just take our word for it though, take the tour yourself by viewing the Perdido Key real estate listing.

Are you interested in learning more about Susan and the Susan Carleton Team? Call 850.516.7238 to speak with Susan directly about your buying or selling needs.

For Sale in Perdido Key’s Parasol Community

478313-1Looking to relocate to the sandy, white beaches of Perdido Key? We have just the home for you! Recently listed by Owner/Broker, Susan Carleton is rare piece of real estate in one of Perdido Key’s most sought after neighborhoods, Parasol (the only single-family home community on the island).

Situated directly on the Gulf of Mexico waters, this beautiful home offers an unparralleled “island living” experience that is truly chic and luxurious. From the impressive views to the opulent finishes, no detail has been overlooked and no stone left uncovered.

The stunning, three-story residence spans over 6,000 square feet on a quarter-acre lot and offers four bedrooms, three full baths, two half baths and a world of possibilities. Features like white oak wood flooring and large Pella windows help to create a warm ambiance throughout, while amenities including the hydraulic elevator, community pool and beach access make for a heightened level of convenience.

We invite you to take a tour of 1216 Parasol Place to experience the magic firsthand. Come explore one of the Gulf Coast’s most desirable places to call home! And, when you are ready contact Owner/Broker of Southern Real Estate Sales, Susan Carleton for more information regarding this listing (MLS# 478313) and other Perdido Key real estate opportunities.

NEW LISTING: Leeward Subdivision in Pensacola

- (1)Shopping for real estate in Pensacola, Florida? Look no further! Recently listed by Owner/Broker, Susan Carleton is a beautiful home constructed by Madrill Builders.

This custom-built residence was completed in 2014 and has an abundance of upgraded features that will have you ready to say “I am home,” from the moment you walk in. The lushly landscaped yard, the natural lighting and soaring entryway set the stage for a soothing atmosphere and inviting space that carries through the remainder of the home.

Because we cannot even begin to describe the magnificent nature of this rare find we invite you to take a virtual tour of 520 Downhaul Drive and experience the feel firsthand. Explore the spacious four bedrooms and take note of the two master suites, seamlessly connected floor plan and beautiful kitchen. We promise you won’t be disappointed.

The tour will only leave you wanting more. When that happens, give us a call at 850.361.4154 and we’ll be happy to show you the place so that you can appreciate every little detail.