Realtors: Are you where you need to be online?

The internet has changed the way people research purchases both large and small. We all go online to shop whether it’s for a T-shirt or a car. But you already know this. Just like you know the real estate industry isn’t immune to these changes. That’s why we make such a BIG deal about our lead generation software and exclusive listing enhancements.

At Pointe South, we make it a goal to meet home buyers where they already are. Does your current brokerage?

Here are a few additional things we can do to help maximize your online presence:

Multiple Branded Websites

When you join Pointe South, you gain access to TWO full-featured websites with MLS integration, IDX home searches, and CRM capabilities. Both pointesouth.com and ForSaleontheGulfCoast.com experience high traffic and page views. To further increase our presence and guarantee you leads, we utilize extensive SEM tactics including pay-per-click and search engine optimization.

Enhanced Listings on Top Sites

Currently, Pointe South Real Estate Sales offers agents a chance to increase their exposure on Realtor.com. With this, you can build a pipeline of high-quality, actionable leads. In addition to this, and exclusive to Pointe South, we’ll provide you with a number of leads from the Zillow network. Why? Because with our targeted advertising methods, there are too many for just one agent to work.

Extra Exposure on Social Media

We’re social people. And no, we aren’t just talking about parties (although we’ve been known to host a few of those, too). We like to highlight our agents on our social media outlets – Facebook, Twitter, Pinterest, Google +, Instagram – you get the idea. Not only do we provide custom content here so that you don’t have to, but we also create targeted ads that have been known to generate leads, make owners happy, and give our agents the boost they deserve.

Reporting Metrics to Prove it All

We know what you’re thinking, “So what?” We get it. The proof is in the pudding. That’s why we pay for reporting metrics so that you can see things like the number of leads generated or the performance of a home that just won’t sell. The even better news? You can download these metrics at any point in time.

Ready to learn more about what we can do for your Pensacola Beach real estate career? Give us a call at 850-492-1148 and we’ll be happy to discuss the details.

Beach Condos for Sale in Pensacola

Searching for beach condos for sale in Pensacola? How about ones under $250,000? If so, you might have noticed how limited inventory is at the moment, and how quickly properties going.

Lucky for you, you don’t have to miss out on the condo of your dreams! Pointe South Real Estate Sales’ Owner/Broker, Susan Carleton, recently listed a one bedroom condo at Perdido Sun. This incredible ground-floor unit offers breathtaking views of the Gulf of Mexico and is just steps (literally, steps) away from the world renowned Perdido Key beaches.

Unlike most one bedroom condos, this one is oversized and spacious enough to sleep up to four people. Easy-to-clean tile lines the floors of this 832 square foot showplace, connecting the main living areas together. Enjoy having access to an added half bathroom in the hallway, as well as convenient access to the onsite, gulf-front pool. Speaking of amenities, Perdido Sun offers homeowners and vacationers alike a wide array of things to do. From days spent on the beach to nights by the pool, Perdido Sun is the best of the best. The complex also features an indoor pool, fitness facility and community grill.

Upgrades, resort amenities and a $25,000/year rental potential. This condo has all of the makings for a great investment. Learn more about it and other Perdido Key real estate opportunities when you contact Susan Carleton at 850.516.7238

Condos Under Contract in Less than 20 Days

The phrase “in like a lion and out like a lamb,” may ring true in terms of March weather, but not so much in terms of Perdido Key or even Orange Beach real estate, especially when your Broker is Susan Carleton. Placing two condos in two different states under contract in less than 20 days certainly does not scream lamb-like behavior.

The first condo she listed was at Beach Colony Resort in Perdido Key. This three-bedroom penthouse with soaring gulf views found itself under contract in less than 17 days. And, so you have something to compare this to, Beach Colony condos have averaged 59 days on market since January 2016.

It’s not by luck that the listing went so quickly because Susan has another condo for sale at Phoenix VII in Orange Beach currently under contract. And, this two-bedroom gulf front condo only lasted 10 days.

Needless to say if you’re thinking about buying or selling real estate, Susan Carleton is the Broker to call. Whether you’re interested in a home valuation, or current market reports, she’ll be happy to help. Contact her today at 850-516-7238, or visit SusanCarleton.com for more details on what she can do for you and your listing.

New Development at Lost Key!

Whether you vacation in Perdido Key, or live along these gorgeous waters, you without a doubt have heard of the Lost Key Golf & Beach Club. This fabulous 413-acre gated community is nestled between Gulf of Mexico waters and more than 300 acres of natural preserves, capturing every ounce of charm Perdido Key has to offer from sugar white sand and rolling dunes.

The opportunities to own, or rent, are diverse as the landscape. This masterfully planned community offers the very best of coastal living – condos and homes included. From the Arnold Palmer championship golf course to fine dining, pools and complimentary beach shuttles, Lost Key Golf & Beach Club offers a one-of-a-kind experience to residents and guests alike.

The newest community is no different. WCI’s Resort Villas at Lost Key will expand upon the site’s current offerings with an array of luxury villas. The villas for sale at Lost Key Golf & Beach Club are priced from the upper $300,000’s with contracts being accepted as early as March 26, 2016.

For more information, or to view the villas, please contact Pointe South Real Estate Sales at 850-492-1826.

Banana Bay Townhome For Sale!

Whether you are from the Pensacola area or find yourself a regular tourist staying in a Perdido Key condo, you are undoubtedly familiar with the colorful collection of townhomes just over the bridge. For those of you who don’t know, this community is called Banana Bay – a delightful area that offers residents a combination of condo-like amenities with an undeniable neighborhood charm.

Banana Bay Townhomes sits off the Intracoastal Waterway, just minutes from the world renowned beaches of Perdido Key. Community features include a man-made beach, pool, hot tub, fitness facility and club house used for get-togethers. Sounds pretty good so far, right?

Well head on over to 6074 Valhalla Avenue (just behind the pool area) and you will find that things only get better from here. This cozy townhome comes beautifully furnished and fully upgraded with granite counters and stainless steel appliances to boot. With three bedrooms and two-and-a-half baths, this residence is perfect for a primary residence or an investment property. Did we mention there’s an additional bonus room upstairs?

Are you interested in exploring this Perdido Key real estate opportunity further? Contact our Owner/Broker, Susan Carleton today for more information on MLS #487258.

New Listing in Perdido Key at Marseilles

Your search for the perfect beach condo is over. This beautifully furnished, well-appointed residence at Marseilles offers incredible views from every room. Enticed?

Recently listed by Owner/Broker, Susan Carleton, the Perdido Key condo listing offers four bedrooms, four-and-a-half baths and a world of upgrades. In like new condition, interior features include everything from custom cabinetry and window treatments to beautiful tile floors and a spacious balcony that offers sweeping views of the Gulf.

Interior upgrades are only eclipsed by the complex’s lavish on-site amenities. With a reputation for luxury, the gated community of Marseilles only offers 28 residences and 2 buildings. Amenities include a gulf-front outdoor pool and spa, indoor heated pool, sauna, steam room and fitness facility. Rental restrictions only add to the condo’s high-end and exclusive feel.

Ready to explore the possibilities of ownership? Contact Susan Carleton today for more information on this gorgeous residence, or to sell condos for sale in Perdido Key, Pensacola Beach, Orange Beach or the surrounding areas.

Local Area Farmers’ Markets

There is a big trend in today’s world to shop local and handmade. And, if you have recently purchased Pensacola or Perdido Key real estate, you can easily get in on this fantastic movement at our local area markets.

If you own a home in downtown Pensacola, we highly encourage you to step out on Saturday morning and explore the Palafox Market. This local market is open every Saturday, rain or shine, from 9am-2pm at Martin Luther King Jr. Plaza on North Palafox.

The Palafox Market offers a little something for every shopper, whether you’re looking for fresh produce or handmade goodies. Some items you can expect to see weekly are homegrown garden items, flowers, local meat and cheese, home goods and even antiques. You can even enjoy some music and munch on tasty morning treat from vendors.

If you happen to prefer real estate in Perdido Key, hit up their local farmers’ market before heading to your showings on Saturdays. Located at Baars Field on Gulf Beach Highway, this market opens at 8am and closed at 1pm. Here you will also find a wonderful variety of fresh produce, handmade goodies and treats to choose from, all from local makers and growers. We hope to see you out at these local markets this summer and fall!

The Flora-Bama Fishing Rodeo

Calling all anglers! If you are lucky enough to own real estate in Perdido Key near the famous Flora-Bama, don’t miss the second annual Flora-Bama Fishing Rodeo.

Touted as the ‘funnest’ fishing tournament on the Gulf Coast, this is a great tournament to enter if you love fishing the waters of Florida and Alabama. The event kicks off on June 27 and runs for two great days.

This fishing tournament on the Gulf Coast is perfect for those looking for a little family fun in the sun. There are both kid and adult levels of entry. Kids can participate in a 10 category event for just $20, while adults are $40 per entry and can fish across 256 categories.

Prizes for the event include a $7,000 cash prize for the biggest Speckled Trout and King Mackerel, as well as additional prizes for offshore fish such  as Tuna, Swordfish and Wahoo. The kids will also be treated to a bevy of prizes.

In addition to being a good time, with plenty of food, drinks and fun available during the weigh-ins at the Flora-Bama, as well as awards, this tournament also benefits a great cause, the Wounded Warrior Project. Grab your gear and come out for this terrific Gulf Coast event in Perdido Key!

For Sale in Perdido Key’s Parasol Community

Looking to relocate to the sandy, white beaches of Perdido Key? We have just the home for you! Recently listed by Owner/Broker, Susan Carleton is rare piece of real estate in one of Perdido Key’s most sought after neighborhoods, Parasol (the only single-family home community on the island).

Situated directly on the Gulf of Mexico waters, this beautiful home offers an unparralleled “island living” experience that is truly chic and luxurious. From the impressive views to the opulent finishes, no detail has been overlooked and no stone left uncovered.

The stunning, three-story residence spans over 6,000 square feet on a quarter-acre lot and offers four bedrooms, three full baths, two half baths and a world of possibilities. Features like white oak wood flooring and large Pella windows help to create a warm ambiance throughout, while amenities including the hydraulic elevator, community pool and beach access make for a heightened level of convenience.

We invite you to take a tour of 1216 Parasol Place to experience the magic firsthand. Come explore one of the Gulf Coast’s most desirable places to call home! And, when you are ready contact Owner/Broker of Pointe South, Susan Carleton for more information regarding this listing (MLS# 478313) and other Perdido Key real estate opportunities.

Shindig on the Sand 2015!

Kick off June and the summer season, not by shopping for Northwest Florida real estate or a for a home on Alabama’s Gulf Coast, but with a great concert series on the beach. It’s time for Shindig on the Sand, a fun annual event in Perdido Key.

Hit the beach behind the famous Flora-Bama in Perdido KeyJune 5-7, 2015 to enjoy live music from great bands on five different stages. In fact, when you attend this free event, you will get to listen to 200 musicians and 70 musical acts throughout the weekend.

Those performing throughout Shindig on the Sand in Perdido Key include favorite local bands such as Heritage, Hotel Oscar, Brian Hill Band and more. You can even sway to the sounds of Grammy Award winner Wayne Troups!

The festivities kick off each day at noon and no cover is charged unless you arrive after 5pm. Come on our to the Flora-Bama to enjoy great live music, delicious food and drinks and a terrific time on the beautiful beaches of Florida and Alabama. See ya there!