The Pointe South “Why” for our Team

The Pointe South “Why” – why do we do what we do and it starts with our Broker, Susan Carleton.

What purpose do you fulfill by doing what you do?  What is the reason for which you do things?

To make the MOST out of everything you do, you need to know exactly why you do the things you get engaged with.

Real Estate sales transactions are intricate, have difficulties, challenges, include many vendors and a host of people working on ONE transaction and if you are an active sales agent or Broker, you are juggling multiple tasks in unison at once.

This is exactly the reason you need a WHY? There are lots of real estate agents in the field and people often ask if you really need a real estate agent or Realtor to assist? The answer is absolutely YES!

You wouldn’t allow just anyone but the BEST when you need medical attention or needs – the same is true when working with a professional with experience in real estate and knowing their “why”.  There is a statement that is used in life, that you are “a Jack of all trades; master of none”. You will have less than an extraordinary experience by working with an agent that lives that way.  Southern Real Estate Sales, Broker, Susan Carleton and her sales team of agents are Masters of One Field, Real Estate in Florida and Coastal Alabama.

Life is too short to have mishaps in a field where your purchasing or selling one of the largest financial investments of your lifetime and it is personal.  -SRES Client, shared her personal experience. *****5 STARS  “I’m generally not one to rave, but Susan and her team deserve a RAVE REVIEW! Saying you will go “above and beyond” and doing it are two different things.  Susan worked above and beyond in every aspect of listing and quickly selling our primary home, which we had spent several years and therefore had quite an emotional attachment.  The house was one of the nicest/largest homes and hence well above market of others in the area.  Susan was honest and direct while still being supportive and encouraging.  I truly feel that we could not have achieved the result we did with another realtor and team….

A full price offer which closed within 3 weeks of the offer is exceptional and I heartily recommend Susan and her team at Southern Real Estate Sales”.

Southern’s selling strategy is imperative, focused on target marketing, utilizing extensive search engine techniques and requires a team who is focused on all the details.  Executing our “WHY” daily to have results, recommendations and referrals from our customers is our “WHY”!

At the end of the day, developing a successful real estate business that starts with our leadership from Southern’s Broker, Susan Carleton, takes effort and time.  SRES strategies are worth all our efforts.  Success does not come from random acts of work without planning; instead it comes from developing and following a plan and always helping people first!  #SouthernSells #sweetSouthernMoments #GoSouthern  Work with the Best – Work with Southern.

email: [email protected]    call 850.492.1148

New Construction, Existing Home, Condo, Investment or 2nd Home – that’s the question

New Construction, Existing Home, Condo, Investment, or Family Vacation Home: Some questions need answers

When you move or invest in NW Florida or Coastal Alabama, you have some decisions to make. Some questions need answers.

Will you move downtown, Pensacola, neighborhood, beach home or condo? Will you choose Pensacola, Perdido Key, Gulf Breeze, Orange Beach or Gulf Shores, Alabama?

And, of course, budget, HOA fees, taxes, and if an investment property, what’s the rental potential or projection?

Each of these decisions comes down to personal preferences and Southern Real Estate Sales Agents listen to your needs and wants. But, one step further, Southern Rentals & Real Estate is a custom boutique brokerage that allows you one stop shopping. Something like a big box department store where you can have all your needs taken care of under one umbrella providing the best customer service and a seamless transition and support to you.

Our team understands the process of real estate and will advise you the best route for your needs, working with our Vacation Rental department or Residential Leasing team; Southern’s extensive knowledge of each industry gives you, our customer, the edge and the best service.

So, now what!

Once you identify and answer the initial questions or if you need assistance of a team to work through those questions, we are always available to you.

START HERE !  Click below to connect with us.

Southern Real Estate Sales | [email protected] | call  850.492.1148

Inquire or Preview Available Properties at  ForSaleontheGulfCoast.com

Hello Autumn !

HELLO AUTUMN !

The days are getting shorter. Summer is quickly coming to a close and fall and winter will be here soon, yes even in Florida. It is a good time of year to do a pulse check on your home from the inside out. Here are some quick fall cleaning tips to get you ready for the upcoming seasons:

EXTERIOR TIPS:

1. Inspect all external doors including garage doors. Make sure they close tightly. Install weather-stripping or door thresholds if needed.
2. Wash Exterior & Interior Windows.
3. Check and Clean Gutters and downspouts. Make sure all drainage area are unblocked of debris.
4. Perform a maintenance check-up on your Heating and Air Conditioning system. Filters should be changed monthly. Dirty Filters can strain your HVAC system and possibly your pocketbook.
5. Lower humidity and cooler temperatures make it the perfect time to paint the exterior of your home.

INTERIOR TIPS:

1. Focus on your main living areas like your family room, kitchen, entry way, guest bath. These are considered the high traffic areas needing your attention first. Work on one room at a time.
2. Start from the top to bottom in each room. Clean door frames, window sills, ceiling fan blades, cabinet tops, etc. Vacuum drapes, window treatments and upholstered furniture. Move furniture and vacuum beneath and behind it. Don’t forget to also vacuum al baseboards an corners.
3. Have your carpets/area rugs professionally cleaned.
4. Turn mattresses over front to back and clean all bedding including: mattress pads, pillow duvets, blankets and comforters.
5. Get your kitchen ready for the holidays. Organize cabinets and pantry. Clear your counters of any appliances you do not use on a daily basis. Wipe down the cabinets and clean the refrigerator inside and out. Don’t forget to vacuum behind it.

Helpful tips and assistance are always available from your Southern Real Estate Sales Team.  We help people buy and sell real estate every day and we available to help you as well.  Contact us for other home tips and best selling or buying practices.  You need an expert on your side and Southern is your expert at hand.

www.pointesouth.com | 850.492.1148 | [email protected]

Property Search at         www.ForSaleOnTheGulfCoast.com     for all your needs.

Pensacola Bay Passenger Ferry Service

Explore the history and culture of this growing waterfront city after relaxing on the sunny

shores of its award-winning, emerald-green coastline.  Now, it is easier then ever!

Recently announced the National Park Service is set to start a passenger ferry service between downtown Pensacola, Pensacola Beach and Fort Pickens which is part of the National Park Services Gulf Island National Sea Shore.

The Park Service estimated that over 65,000 passengers will take advantage of the ferry system each year. The ferry service with two – 150 passenger ferry boats will have an estimated cost per ticket for all 3 destinations is approximately $20.00. Adult and children fares will apply. The ferry tickets will include admission to the Gulf Island National Sea Shore and will offer on/off privileges, allowing passengers to travel to all destinations during the day.

The two – 150 passenger catamaran ferry boats will feature climate-controlled enclosed main deck and a shaded observation upper deck, equipped with a snack bar, restrooms, and some bike racks for those wanting to explore by bicycle. Additionally, Pensacola is always thinking about community and had a contest for all 4th graders in Escambia and Santa Rosa counties to name the 2 boats. 88 names were submitted and the winning names are Turtle Runner and Pelican Perch. The students were invited including their classes and families to the ribbon ceremony and to be the first to ride.

With such growth and innovation, now is the time to plan your trip to discover Pensacola and surrounding areas whether you are thinking of playing, staying or living in our area. Whether a condo, second home, vacation home, investment, job relocation, military move or whatever you are looking for in real estate, rest assured, our expert staff and real estate agents can help. Our real estate agents have first-hand knowledge of the areas and look forward to directing you to the best real estate opportunities in this growing waterfront city we call the EMERALD COAST! We can help you DISCOVER the best of PENSACOLA!

DISCOVER today!  www.FORSALEontheGULFCOAST.com