Pointe South’s New Horizons: Expanding Ownership, Locations, and Property Management

Pointe South Announcement

We are thrilled to share some exciting news that marks significant milestones in our journey at Pointe South. As we reflect on our rich history and look towards the future, we are delighted to announce new partnerships that will undoubtedly shape the next chapter of our success.

Celebrating Our History: A Journey of Growth and Excellence

This year marks a significant milestone in the history of Pointe South Real Estate and Rentals. Since our inception 29 years ago, we have been committed to exceeding our customers’ and owners’ expectations. Our unwavering dedication to customer satisfaction and service excellence has positioned us as a trusted name in the real estate and rental industry along the entire Gulf Coast.

We owe our success to the incredible efforts of our dedicated team and the trust our clients have placed in us. As we celebrate our history, we also express our gratitude to everyone who has been a part of this remarkable journey.

Susan Carleton, Broker/Owner for the last 25 years, has guided Pointe South to the success it’s seen locally in Florida and Alabama. Susan welcomes the talents of long-time respected colleagues as her new business partners to Pointe South allowing the additional support needed to expand Pointe South’s services along the Gulf Coast.

Welcoming New Partners: A Vision for the Future

In our pursuit of excellence and growth, we are thrilled to announce new partnerships that will play a pivotal role in shaping the future of Pointe South Real Estate and Rentals. These partnerships align seamlessly with our core values and vision, and we are confident that they will bring added value to our clients, partners, and team members.

 

Richard Lamar

Richard Lamar

Elevating Rental Management: With over 20 years of leadership experience in professional rental management, Richard brings a wealth of knowledge to our team. He shares our commitment to delivering an amazing product to our customers while providing unwavering support for our Pointe South Family. Together, we are excited to explore new opportunities and elevate our services to greater heights.

Hunter McClure

Real Estate Leadership Reinvented: Hunter joins us with a proven track record as a Real Estate leader in both the Alabama and Florida markets for over 17 years and shares our passion for delivering amazing experiences for our clients and customers. His Real Estate expertise will undoubtedly contribute to our continued success.

Scott Kyzar

Scott Kyzar

A Financial Visionary: Scott brings an incredible piece to our ownership team. With over 25 years of professional financial/accounting management for industry-leading rental and real estate companies, Scott has developed tremendous financial reporting and strategies that will make our future solid and secure for many years to come. 

A Future of Excellence: Our Commitment Remains Unchanged

As we embark on this new chapter, our commitment to excellence, integrity, and client satisfaction remains unwavering. We are excited about the opportunities that lie ahead and look forward to continuing to provide exceptional real estate and rental services to our valued clients.

We extend our heartfelt thanks to our incredible team, loyal clients, and partners who have been an integral part of our journey. Your support has been instrumental in our success, and we are excited about what the future holds.
From all of us at Pointe South Real Estate and Rentals, thank you for being a part of our journey. Your continued support fuels our excitement for the possibilities that await us in this new era of expansion and success.

New Listing in Riviera Dunes!

PCOLA-RESAD-501294-2Have you been on the hunt for a condo for sale in Perdido Key? But not just any old regular condo, more so, one with incredible views and plenty of room… Stress no more, because we have just the place for you!

Southern Real Estate Sales’ Owner/Broker, Susan Carleton recently listed (and by recently, we mean within the past 10 days) an absolutely stunning condo in the sought-after Riviera Dunes complex. Before we get into the nitty-grity of the condo itself, you should know that Riviera Dunes is incredible, low density complex with amazing amenities, including direct beach access, covered parking, a community pool and river-side dock.

Not quite sold? That is okay! The interior finishes and panoramic views are too good to be true. 16685 Perdido Key Drive #201 is a fabulous end unit with wrap around windows and a spacious balcony that overlooks the white sandy shores and crystal blue waters of Perdido Key. Spacious and fully furnished, this three bedroom gulf front condo for sale is warm and inviting from the moment you enter. With a neutral color scheme and mixture of flooring styles, you’ll find that everything remains in tip-top shape and rental ready.

That is right, not only are you buying a place to house a lifetime of memories, but you are making a solid investment choice with gross rental potential projected to reach $40,000/year.

Are you interested in learning more about buying a rental condo? Sit back, relax and let Susan handle the sale. When it’s all said and done, our friends at Southern Vacation Rentals will be happy to help with the vacation rental management.

Golf Course Homes in Lost Key!

wci-widget-250x250-perdidoFather’s Day is right around the corner and Dad may be on the hunt for a tee-time at Lost Key in Perdido Key. If that’s the case, maybe you pitch to him the idea of living within the sought-after resort to save time and maybe some membership fees…

Don’t worry though, it’s not a terribly pricey suggestion, especially because it comes with loads of income potential.

WCI Communities is currently working to expand the resort giving Dad even more options to choose from. The new Resort Villas at Lost Key are a lavish addition of townhomes to the well-established homes and condos that flow through the 412 acre community. These homes, much like the rest of the resort, combine the convenience of low maintenance with spacious living spaces, not to mention incredible golf course or preserve views.

Price range for these homes starts in the upper $300,000’s. If you’re looking for something smaller, or maybe even cheaper, don’t worry. Condos at Lost Key right now are starting at $172.46 per square foot.

The wonderful thing about any property purchase here though is the potential rental income. Even if Dad didn’t want to move, he could potentially purchase a property to generate income. Condos for sale at Lost Key do incredibly well on both long term and short term rental programs as evident by our recommended property management providers – Southern Residential Leasing and Southern Vacation Rentals.

What are you waiting for, schedule that tee time for Dad and work out the logistics of seeing some properties while you are there! Don’t forget to have a Happy Father’s Day!

Vote Southern as Best of the Bay!

Vote (2)It’s that time of year again! The Pensacola News Journal is on the hunt for the best of the best. Restaurants, boutiques, realtors, doctors – the list of categories goes on and on. Needless to say, the competition is stiff. To make things a little easier for you though (hopefully), Southern has entered the “Best Vacation Rental,” “Best Property Management,” “Best Realtor,” and “Best Real Estate Company in Pensacola” categories.

We’d like to encourage you, your friends and your family to vote for Southern in across the board. That might be a lot to ask, but we want you all to know how hard we work in all divisions of Southern Rentals and Real Estate to be the most caring company on the Gulf Coast.

Our property managers, guest service agents, realtors and support staff are always on the lookout for new and innovative ways to provide you with a truly sweet Southern experience. Our goal is to go above and beyond for you, whether you are looking to stay for a few days, or make the move of a lifetime.

So, if it’s not too much trouble, grab this weekend’s issue of the “The Weekender” in the Pensacola News Journal, or visit www.bestof.pnj.com to cast your vote in this year’s Best of the Bay!

Voting kicks off at 9am this Friday (May 27) and runs through June 3 at 5pm. Good luck and thanks in advance for taking the time to vote Southern!

Southern’s Vacation Rental Management Program


If you have recently purchased an investment property in Northwest Florida or Coastal Alabama, your next big decision is who you are going to let manage it and help you make it a success. Our answer? Southern!

Southern Vacation Rentals is locally owned and has operated along the Gulf Coast for over twenty years. They currently offer management services for many condo rentals and vacation homes in Gulf Shores, Orange Beach, Perdido Key and Pensacola Beach, as well as other Northwest Florida destinations such as Navarre Beach, Fort Walton Beach, Destin, Scenic 30A and Panama City Beach.

So, what makes Southern Vacation Rentals property management program different from all the others? As Richard Lamar, General Manager states in the video above, service. Our owner’s enjoy an open line of communication with our staff, including their two dedicated managers.

One manager, the Owner Relations Manager, is responsible for ensuring the financial success of your property and is there to address any needs or concerns you may have. The second, your Property Conditions Manager, ensures that your investment is properly cared for while on our program. This includes coordinating any needed maintenance, as well as working with housekeeping staff to make sure your rental is tip top for arriving guests.

These are just a few of the reasons why Southern should be your choice for property management in Coastal Alabama and Northwest Florida. To learn more, such as how our robust marketing and advertising plan, in-house maintenance team, and central housekeeping, can work for you, give the Southern team a call today!

Gulf Shores Named “Hot Spot” by HomeAway

Gulf ShoresAre you ready to take the plunge as a real estate investor, but still deciding on where, and what to buy? Well, usually our answer would be anywhere along Florida and Alabama’s Gulf Coast. Thankfully, HomeAway – an online vacation rental marketplace – has given us EVEN more reason to suggest buying a condo or home along these waters…

The group just released its “Hottest Spots for Spring Travel,” so visitors can start planning their vacation before spring has officially sprung. Of their six most sought-after destinations, Gulf Shores, Alabama ranks third. Naturally, we aren’t surprised and we’re positive our friends at Southern Vacation Rentals can vouch for the rise in popularity amongst their Orange Beach and Gulf Shores condo rentals.

But why does this mean you should buy beach homes for sale in Gulf Shores? Because the demand for inventory is not going anywhere any time soon. That answers the number one rule of buying an investment property – could you rent the property when you are not there? Sounds like if it is in Gulf Shores, Alabama you won’t have any problems.

Still have questions about buying real estate on the Gulf Coast? Or, are you interested in learning more about our property management services in Gulf Shores? Contact Southern today at 850.492.1826 for more details on how we can help!

Southern’s Property Management Program

Cars

If you have been shopping for Gulf Coast real estate in the hopes of turning your new investment into a profitable rental, we have great news. Not only can Southern help you find and purchase real estate, but we offer a fantastic property management program, as well.

Entrusting your Gulf Coast rental property to the care of a company is a big deal. Whether you want to offer your new property as a vacation rental or long term rental, we have dedicated teams that will work with you to ensure your condo, townhome or single family home rental is cared for and profitable for you.

Southern’s vacation rental property management program serves both Northwest Florida and Coastal Alabama. When you sign with Southern we dedicate not one but two managers to the success of your short term rental, a Property Condition Manager and a Owner Relation Manager.

The Property Condition Manager is responsible for the overall upkeep and care of your investment, while the Owner Relations Manager works to ensure you are happy and your property stays rented. You also get the full backing and support of Southern’s marketing and reservations teams, accounting department, housekeeping and more.

Southern also offers a terrific long term rental program, as well. Our residential leasing team is committed not only to finding and screening great tenants to occupy your rental, but also the maintenance and daily needs of your renters, as well as rent collection, accounting and more. Call now to learn more about Southern’s Gulf Coast property management programs!

NARPM Pensacola Luncheon

iStock_000018477573MediumAt Pointe South by Southern, we try to give our owners, tenants, clients and guests the best of both worlds when it comes to small company service and attention and big company systems, technology and marketing.

Our team is dedicated to keeping current on market trends so that you can sit back and relax. In order to do so, our property management team at Southern attends different meetings, webinars on a national and communal level.

Most recently our residential leasing staff attended the National Association of Residential Property Managers luncehon in Pensacola. Hosted by Brian Birdy, our Gulf Coast property manager learned the importance of different marketing and advertising techniques to help keep your property rented and tenants happy.

Contact us today to learn more about our property management team, our long term leasing services and what all we can do for your Gulf Coast rental.

Unmatched Long Term Rental Referral Program

PSRL_RRIt is generally safe to say that real estate agents in Pensacola, Perdido Key, Orange Beach and the surrounding areas are asked a variety of questions. From up and coming neighborhoods to financing options, no stone is left un-turned. Some questions agents can answer right off the bat, others can require some research.

For instance, “Do you know of any property management services in the area?” As a reliable agent, you want to do your best to refer your buyer to a company who cares, but do not want to miss out on the opportunity of “returning customers.”

Refer your owners to Pointe South Residential Leasing and this debate is no longer an issue. Not only does Pointe South offer a $500 incentive to Realtors, but they will return the favor and refer the homeowners back to you when they are ready to sell again.

While the bonus is a great incentive, so is the company. Locally owned and operated, the residential leasing team at Pointe South is comprised of dedicated members who are determined to maximize rental revenue for your clients on their terms.

So, the next time you are asked about a property management service in Pensacola, mention our residential leasing staff and see how it can pay off.