The Land of the Free

Pointe South salutes and honors those that lost their lives on 9.11 – 16 years ago. We are the land of the free and the home of the brave!  Our hearts were unimaginably broken which forced us to be in great unity from that moment we will all never forget.  In that same spirit of unity, we remember those that we lost, pray for their families, support the ones who constantly run into harms way to seek and to save those in need of help. On that day, more than 3000 lives were lost – and so many more affected in ways only they can express.  We also remember those in Houston, affected by Hurricane Harvey and the people in the path of Hurricane Irma. May we always remember what brings us together – our relationships, our family, our love for one another and our love for our country! Our endurance and power will strengthen us, even if it takes some time at first – we will never forget.  But, our strength together is all we need.  We need each other! The tribute light that beams through the NY sky on 9.11 beams through each and every day from our hearts.  We know their names, we know their children, we remember that day, just as we recall where we were on that September morning.  We also remember how the storms approach that attempt to destroy and are destructive to our surroundings. But, we endure together. We all know the time continues to tick, so love one another deeply. Laugh often. Work hard and enjoy the simple things in life.  Sing loudly. Smile – you are loved.  Take time to listen. Be there when asked and stay their when your not asked.  Be one another’s best advocate and encourage those in your circle.  Get the flowers.  Smell the roses. Eat the cake. Don’t be so hard on yourself. Do your very best and don’t wait-do it! Find your place at the beach and dip your toes in the sand.

Protecting your Biggest Investment on the Gulf Coast… Family and your home

Hurricane Season officially started June 1st in NW Florida and we need  to be prepared on the Gulf Coast. In protecting our biggest and most important investments, we need to have a plan.  Two keys to weather safely are to prepare for the risks and to act on those preparations when alerted by emergency officials.  These are essential pieces to protecting our families and our homes and communities.  Our gorgeous sugar sand beaches can feel some occasional weather.  Hard to believe, I know!  But, when and if it happens, we want our guests and families to be ready.  We have to gather important information.  Especially, Beachfront communities in Destin, Pensacola Beach, Perdido Key, Orange Beach, and Gulf Shores. 

We have to know the evacuation plan.  Firstly, know if you live in an evacuation area.  Assess your risks and know your home’s vulnerability to storm surge, flooding and wind.  Next, plan and take action.  Everyone needs to be prepared for the unexpected.  Your friends and family may not be together when disaster strikes.  How will you find each other? Will you know if your children or parents are safe?  Texting is a good tool to use as the phone lines might be saturated.  Furthermore, have a supply kit.  Put together a basic disaster supply kit and consider storage locations for different situations.  Help community members do the same.  That is what we do on the Susan Carleton Real Estate Team.  We prompt one another to do good and take care of one another in all areas of life.  Develop and document plans.  Protect yourself and family with a Family Emergency Plan.  Be sure to plan for locations away from home and business.  Business owner, Susan Carleton, survived  the massive hurricane 10 years ago and recalls the importance of the plan.  In all life scenarios, the plan is a guide. We hope we don’t have to use, but if you do, you find yourself responding and acting and taking care of one another.

When waiting out a storm, be careful.  The danger may not be over yet.  Be alert.  Wait until the area is declared safe before returning home.  Remember that recovering from a disaster is usually a gradual process.  The City of Pensacola has incredible resources for our visitors and residence from Alerts to traffic advisories to American Red Cross and additional preparedness.  Be safe!  Enjoy the City of Pensacola and surrounding areas.  

http://www.cityofpensacola.com

 

Strike Investment Property Gold In A Perdido Key Luxury Beach Condo

Perdido Key condo living is luxury living.  The beach lifestyle can be enjoyed all year round.  Dipping your toes in the sugar-white sand of Perdido Key is life at its best!

The gated community at Beach Colony Resort has gorgeous views of the emerald-green water of the Gulf of Mexico.

The special amenities at Beach Colony include an indoor swimming pool with a hot tub, two outdoor swimming pools, and a fitness center. Plus, it’s all just steps away from the beach!

Beach Colony is comprised of three high-rise condominiums situated on the Gulf of Mexico.  Located on the Eastern end of Perdido Key, Florida, it is a hidden gem in our area. Each tower offers only Gulf front residences with large private balconies and security-coded elevators for access.  You can relax and enjoy the tranquil nature of the beautiful Gulf Coast and indulge in all the fine amenities that Perdido Key has to offer. Plus, when you invest in a Perdido Key condo, you can enjoy the income from owning a beach rental.

For more details about this or any other condos in the area, visit ForSaleontheGulfCoast.com for comprehensive information on Perdido Key, Orange Beach, Gulf Shores, Pensacola Beach, and more beachfront, waterfront, or riverfront units available in the area.

Our expert agents on the Susan Carleton team are happy to help you. Pointe South Real Estate Sales is a locally owned and operated powerhouse driven by a single goal: impeccable customer service.

Whether you are looking to rent, buy, or list your home, Pointe South is the company you trust in Northwest Florida and Coastal Alabama.

La Serena Condos for Sale in Perdido Key

Looking to live or invest in luxury? Look no further than the La Serena condos in Perdido Key. Featuring incredible interiors, terrific amenities, and a fantastic location, this is an ideal place to live and play.

Susan Carleton currently represents two condos for sale at La Serena. Both La Serena 206 and La Serena 408 offer three bedrooms, lush interiors, and endless views.

La Serena 408 is a three-bedroom, three-bathroom featuring over 1,700 square feet of space, while La Serena 206 boasts over 2,400 square feet. Both condos include hardwood and tile flooring, granite counters, stainless steel appliances, and ten-foot ceilings. Crown molding and designer lighting are also extras of these incredible Perdido Key condos for sale.

The amenities at La Serena are practically endless! The complex features a waterfront pool complete with a jacuzzi spa and cabanas, as well as an indoor heated pool, sauna, steam room, lighted tennis courts, and a fitness center. Boat properties also include boat slips! Golfers will also enjoy being a short distance from the Lost Key Golf Club.

Don’t delay! These luxurious condos for sale in Perdido Key won’t be on the market long. Contact Susan Carleton to schedule your showing today.

Realtors: Are You Building Your Brand?

Being a successful real estate agent is about more than just selling property. Your name, your brand, is everything.

At Pointe South Real Estate Sales, we know our success is directly tied to how well our agents are doing. So, we want to make sure we are providing you with the ultimate tools and the team to help back you up and build equity in your brand.

Does your current brokerage?

Building a brand is about more than just getting your name out there. Sure, that’s a pretty vital part, but there is so much more. We have a top-notch marketing and advertising team who works to drive the Pointe South brand, and our agents, in the Northwest Florida and Coastal Alabama markets. Enhanced social media presence, professional listing presentations, and customizable agent websites are a few of the services we provide to help ensure your success.

Customized Agent Website

When you join Pointe South, you will have the option of purchasing a customizable agent website. These websites have been designed and optimized by our marketing and advertising team to ensure they convey the brand, product, and value of agents. They will do the same for you! And, at a fraction of the cost of what a website normally costs.

Professional Listing Presentations

As an agent with Pointe South, you will have access to professionally designed listing presentations, sure to set you apart from the other agents vying for listings in your target markets. These presentations can be personalized, including the addition of an introduction letter and even testimonials from past clients.

Social Media Presence

Social media is a powerful tool in today’s market. Pointe South Real Estate Sales has thousands of followers on Facebook, while the Pointe South brand is also represented on Instagram, Twitter, Pinterest, YouTube, and Google+. Have your listing featured, enjoy exposure via cross-promotion with the other Pointe South brands, and benefit from targeted buyer and seller ads.

Are you ready to begin your career as a Pensacola Beach or Perdido Key real estate agent with Pointe South? Call 850-492-1148 and we will happily discuss these details and more!

Realtors: Are you where you need to be online?

The internet has changed the way people research purchases both large and small. We all go online to shop whether it’s for a T-shirt or a car. But you already know this. Just like you know the real estate industry isn’t immune to these changes. That’s why we make such a BIG deal about our lead generation software and exclusive listing enhancements.

At Pointe South, we make it a goal to meet home buyers where they already are. Does your current brokerage?

Here are a few additional things we can do to help maximize your online presence:

Multiple Branded Websites

When you join Pointe South, you gain access to TWO full-featured websites with MLS integration, IDX home searches, and CRM capabilities. Both pointesouth.com and ForSaleontheGulfCoast.com experience high traffic and page views. To further increase our presence and guarantee you leads, we utilize extensive SEM tactics including pay-per-click and search engine optimization.

Enhanced Listings on Top Sites

Currently, Pointe South Real Estate Sales offers agents a chance to increase their exposure on Realtor.com. With this, you can build a pipeline of high-quality, actionable leads. In addition to this, and exclusive to Pointe South, we’ll provide you with a number of leads from the Zillow network. Why? Because with our targeted advertising methods, there are too many for just one agent to work.

Extra Exposure on Social Media

We’re social people. And no, we aren’t just talking about parties (although we’ve been known to host a few of those, too). We like to highlight our agents on our social media outlets – Facebook, Twitter, Pinterest, Google +, Instagram – you get the idea. Not only do we provide custom content here so that you don’t have to, but we also create targeted ads that have been known to generate leads, make owners happy, and give our agents the boost they deserve.

Reporting Metrics to Prove it All

We know what you’re thinking, “So what?” We get it. The proof is in the pudding. That’s why we pay for reporting metrics so that you can see things like the number of leads generated or the performance of a home that just won’t sell. The even better news? You can download these metrics at any point in time.

Ready to learn more about what we can do for your Pensacola Beach real estate career? Give us a call at 850-492-1148 and we’ll be happy to discuss the details.

Beach Condos for Sale in Pensacola

Searching for beach condos for sale in Pensacola? How about ones under $250,000? If so, you might have noticed how limited inventory is at the moment, and how quickly properties going.

Lucky for you, you don’t have to miss out on the condo of your dreams! Pointe South Real Estate Sales’ Owner/Broker, Susan Carleton, recently listed a one bedroom condo at Perdido Sun. This incredible ground-floor unit offers breathtaking views of the Gulf of Mexico and is just steps (literally, steps) away from the world renowned Perdido Key beaches.

Unlike most one bedroom condos, this one is oversized and spacious enough to sleep up to four people. Easy-to-clean tile lines the floors of this 832 square foot showplace, connecting the main living areas together. Enjoy having access to an added half bathroom in the hallway, as well as convenient access to the onsite, gulf-front pool. Speaking of amenities, Perdido Sun offers homeowners and vacationers alike a wide array of things to do. From days spent on the beach to nights by the pool, Perdido Sun is the best of the best. The complex also features an indoor pool, fitness facility and community grill.

Upgrades, resort amenities and a $25,000/year rental potential. This condo has all of the makings for a great investment. Learn more about it and other Perdido Key real estate opportunities when you contact Susan Carleton at 850.516.7238

Condos Under Contract in Less than 20 Days

The phrase “in like a lion and out like a lamb,” may ring true in terms of March weather, but not so much in terms of Perdido Key or even Orange Beach real estate, especially when your Broker is Susan Carleton. Placing two condos in two different states under contract in less than 20 days certainly does not scream lamb-like behavior.

The first condo she listed was at Beach Colony Resort in Perdido Key. This three-bedroom penthouse with soaring gulf views found itself under contract in less than 17 days. And, so you have something to compare this to, Beach Colony condos have averaged 59 days on market since January 2016.

It’s not by luck that the listing went so quickly because Susan has another condo for sale at Phoenix VII in Orange Beach currently under contract. And, this two-bedroom gulf front condo only lasted 10 days.

Needless to say if you’re thinking about buying or selling real estate, Susan Carleton is the Broker to call. Whether you’re interested in a home valuation, or current market reports, she’ll be happy to help. Contact her today at 850-516-7238, or visit SusanCarleton.com for more details on what she can do for you and your listing.

New Development at Lost Key!

Whether you vacation in Perdido Key, or live along these gorgeous waters, you without a doubt have heard of the Lost Key Golf & Beach Club. This fabulous 413-acre gated community is nestled between Gulf of Mexico waters and more than 300 acres of natural preserves, capturing every ounce of charm Perdido Key has to offer from sugar white sand and rolling dunes.

The opportunities to own, or rent, are diverse as the landscape. This masterfully planned community offers the very best of coastal living – condos and homes included. From the Arnold Palmer championship golf course to fine dining, pools and complimentary beach shuttles, Lost Key Golf & Beach Club offers a one-of-a-kind experience to residents and guests alike.

The newest community is no different. WCI’s Resort Villas at Lost Key will expand upon the site’s current offerings with an array of luxury villas. The villas for sale at Lost Key Golf & Beach Club are priced from the upper $300,000’s with contracts being accepted as early as March 26, 2016.

For more information, or to view the villas, please contact Pointe South Real Estate Sales at 850-492-1826.

Banana Bay Townhome For Sale!

Whether you are from the Pensacola area or find yourself a regular tourist staying in a Perdido Key condo, you are undoubtedly familiar with the colorful collection of townhomes just over the bridge. For those of you who don’t know, this community is called Banana Bay – a delightful area that offers residents a combination of condo-like amenities with an undeniable neighborhood charm.

Banana Bay Townhomes sits off the Intracoastal Waterway, just minutes from the world renowned beaches of Perdido Key. Community features include a man-made beach, pool, hot tub, fitness facility and club house used for get-togethers. Sounds pretty good so far, right?

Well head on over to 6074 Valhalla Avenue (just behind the pool area) and you will find that things only get better from here. This cozy townhome comes beautifully furnished and fully upgraded with granite counters and stainless steel appliances to boot. With three bedrooms and two-and-a-half baths, this residence is perfect for a primary residence or an investment property. Did we mention there’s an additional bonus room upstairs?

Are you interested in exploring this Perdido Key real estate opportunity further? Contact our Owner/Broker, Susan Carleton today for more information on MLS #487258.